向一股份有限公司 DIRECTION TECHNOLOGY CO., LTD. dtctwn@ms12.hinet.net
mailto:service@promor.com.tw 明興皮革股份有限公司 MING HSING LEATHER CO., LTD. service@promor.com.tw
百洲化學工業股份有限公司 CONTINENTAL CHEMICAL INDUSTRIES CO., LTD. conti@conti-taipei.com.tw http://www.contisports.com.tw http://www.contisports.com.tw mailto:conti@conti-taipei.com.tw
瑞利企業股份有限公司 JUI LI ENTERPRISE CO., LTD. http://www.juili.com.tw
基赫科技股份有限公司 GEE HOO FITEC CORP. http://www.bodychargerfitness.com
世盛國際開發股份有限公司 TBS GROUP CORPORATION http://www.tbsgroup.com.tw
8 2024 TSMA Taiwan Sporting Goods Manufacturers Association 臺灣體育用品工業同業公會 www.sports.org.tw Published by Taiwan Sporting Goods Manufacturers Association Edited by TSMA Committee on International Trade Development Background designed by Freepik Content 24 Message from TSMA President By Mr. Jeff Chen President, Taiwan Sporting Goods Manufacturers Association (TSMA) 26 Message from TITA General Director By Ms. Cynthia Kiang Director General, International Trade Administration, Ministry of Economic Affairs ( TITA ), Taiwan R.O.C. 28 Message from IDA General Director By Mr. Ching-Chang Lien Director General, Industrial Development Administration, Ministry of Economic Affairs, MOEA, Taiwan R.O.C. 31 Message from TAITRA President & CEO By Mr. Simon Wang President & CEO, Taiwan External Trade Development Council ( TAITRA )
9 Taiwan Sporting Goods Manufacturers Association TSMA Web 2024 TSMA Sourcing Directory 32 Message from WFSGI President & CEO By Mrs. Emma P. (Mason) Zwiebler President & CEO, The World Federation of the Sporting Goods Industry 34 Message from SFIA President & CEO By Mr. Tom Cove President & CEO, Sports & Fitness Industry Association (SFIA) 36 Important To Know: New German And Forthcoming European Supply Chain Laws May Also Have An Impact On Your Business By Dr. Jochen M. Schaefer Legal Counsel, The World Federation of the Sporting Goods Industry
10 2024 TSMA TSMA _____________________________________________________________ 44 The Profile 45 The Organization Structure 46 The Board 48 2024 Trade Show Plan & Meetings 49 2024 Global Sports Trade Show Calendar 52 2023 Photo Gallery Feature Articles _________________________________________________ 54 Response Strategies for Taiwan’s Sporting Goods Industry in Light of Global Trade Tariff Trends Against Carbon Border Adjustment By Mr. Chen-An Lien; Senior Engineer Green Energy & Environment Research Laboratories, Industrial Technology Research Institute (ITRI) 63 Sports Technology By Tzyy-Yuang Shiang, Ph.D. Distinguished Professor National Taiwan Normal University
11 Taiwan Sporting Goods Manufacturers Association 70 Promoting Healthy Aging Through the Use of Isokinetic Technology By Prof. Chen, Jin Jong President of Taiwan Society of Exercise Medicine 242 TSMA Member List by Chinese Characters 256 TSMA Member List by Product Categories 276 TSMA Member List by Alphabetical Order 333 S-Team Member List by Alphabetical Order 336 Buyer Information 337 Subscription
12 2024 TSMA Index of Advertisers in alphabetical order 全頁索引 AD. P. Company 84 Bonny Worldwide Limited 波力體事股份有限公司 222 Chanson Sporting Goods Co., Ltd. 強生運動科技股份有限公司 145 Cherng Year Enterprise Co., Ltd. 晟溢企業有限公司 4 Continental Chemical Industries Co., Ltd. 百洲化學工業股份有限公司 inside cover Direction Technology Co., Ltd. 向一股份有限公司 215 Freesport Corp. 複成企業股份有限公司 212 Funcenter Sports Industrial Co., Ltd. 匠威企業有限公司 146 Gallant Industries Co., Ltd. 祥記實業股份有限公司 6 Gee Hoo Fitec Corp. 基赫科技股份有限公司 338 Jih Kao Enterprise Co., Ltd. 鉅高股份有限公司 98 Johnson Health Tech. Co., Ltd. 喬山健康科技股份有限公司 5 Jui Li Enterprise Co., Ltd. 瑞利企業股份有限公司 182 Mildstar International Inc. 龍碁國際有限公司 3 Ming Hsing Leather Co., Ltd. 明興皮革股份有限公司 216 Minson Integration, Inc. 民盛應用企業股份有限公司 inside back cover Nimatsu Taiwan Corp. 旭正國際股份有限公司 210 / 211 Playmaker Co., Ltd. 光國股份有限公司 196 Santanyx Enterprise Co., Ltd. 商達利企業有限公司
13 Taiwan Sporting Goods Manufacturers Association 92 Scanna Co., Ltd. 富鐿實業股份有限公司 102 / 213 Solex Industries Inc. 鼎鳴實業有限公司 103 Solid Focus Industrial Co., Ltd. 城紹科技股份有限公司 184 Sporting King Co., Ltd. 大亨通商有限公司 147 Sportsman Corporation 能昌實業股份有限公司 214 Sun Grace Sports Co., Ltd. 聖格蕾斯國際有限公司 197 Sun Own Industrial Co., Ltd. 歐都納股份有限公司 198 Sunny Industrial Engineering Co., Ltd. 聯弘塑膠有限公司 185 Taiwan Butyl Co., Ltd. 台灣丁基膠業股份有限公司 back cover Taiwan External Trade Development Council (Taitra) 中華民國對外貿易發展協會 7 TBS Group Corporation 世盛國際開發股份有限公司 101 Toptrans Company Ltd. 捷翰有限公司 186 Tung Shrim Enterprise Co., Ltd. 東順企業股份有限公司 85 Victor Rackets Industrial Corporation 勝利體育事業股份有限公司 100 / 144 Voll Will Enterprise Co., Ltd. 匯鴻企業股份有限公司 223 Young Chief Industrial Co., Ltd. 詠集工業股份有限公司 187 Yuan Chi Sports Enterprise Co., Ltd. 元吉企業股份有限公司 AD. P. Company
14 2024 TSMA Sports Product Categories 1-1 Racquets & Bats 球拍及球棒類 Tennis racquet, Badminton racquet, Squash racquet, Racquetball racquet, Paddle tennis racquet, Cricket bat, Baseball bat, Other racquets & bats 網球拍、羽球拍、壁球拍、短柄牆球拍、板網球拍、板球棒、棒球棒、 其他球拍 1-2 Balls 球類 Tennis ball, Shuttlecock, Squash ball, Racquetball, Cricket, Baseball, Softball, Other balls 網球、羽毛球、壁球、短柄牆球、板球、棒球、壘球、其他 1-3 Accessories 其他裝備 Racquet grip, Racquet cover, Racquet string, Baseball accessories, Softball accessories equipment, Croquet set, Other 握把帶、球拍套、球拍線、棒球相關裝備、壘球相關裝備、 槌球相關設備、其他 1-4 Machines & Hoppers 其他機器與球車 Stringing machine, Tennis ball machine, Baseball pitching machine, Ball hopper 穿線機、網球發球機、棒球發球機、球車 2-1 Golf clubs 高爾夫球桿 Golf club, Golf putter, Golf grip, Golf shaft, Golf head 高爾夫球桿、高爾夫推桿、高爾夫球桿握把、高爾夫球桿身、 高爾夫球桿頭 2-2 Golf balls & accessories 高爾夫球及配件 Golf ball, Golf glove, Golf shoe, Golf bag, Golf headcover, Golf belt, Golf tee 高爾夫球、高爾夫手套、高爾夫球鞋、高爾夫球袋、高爾夫球桿套、 高爾夫皮帶、高爾夫球釘、高爾夫練習用品 2-3 Golf carts & accessorie 高爾夫球車及配備 Golf cart, Ball retriever, Golf ball dispenser, Golf bag stand, Green slopes Instrument 高爾夫球車、球袋車、撿球器、供球器、球袋架、果嶺坡度儀 Sports Rackets & Accessories 球拍及其附屬產品 P.84~89 Golf Equipment & Accessories 高爾夫球配備及 其附屬產品 P.92~96
15 Taiwan Sporting Goods Manufacturers Association 3-1 Aerobic exercise 有氧運動器材 Treadmill, Elliptical trainer (Cross trainer), Exercise bikes, Step, Stepper, Trampoline, Bouncing shoe, Electromagnetic bike, Track machine, Health Care, Wind Bike 跑步機、橢圓訓練機、室內腳踏車、踏步板、踏步機、跳床、彈跳鞋、 磁控車、軌道機、銀髮族運動復健器材、風扇車 3-2 Strength training 重量訓練器材 Home gym, Weight bench, Abdominal trainer, Pushup, Rower, Hand strengthener, Chest expander, Dumbbell, Barbell, Leg fitness equipment, Disk, Rolling wheel 綜合訓練機、舉重床、腹肌訓練機、伏地挺身支架、划船機、 手部訓練器、擴胸器、啞鈴、槓鈴、腿部健身器、鐵餅、滾輪 3-3 Health medical equipment 健康醫療器材 Horse riding, Massaging chair, Massaging cushion, Percussion massager, Kneading massager, Massage belt, Leg massager, Vibration exercise machine, Inversion equipment, Medicine ball, Heart rate watch, Rhythm Plate, Oscillated body massager, Mattress, Spa pool, Heart Rate, Pluse transmitter and watch, AI interactive fitness services 騎馬健身機、按摩椅、按摩座墊、敲打按摩機、揉捏按摩機、 按摩健身帶、腿部按摩機、振動健身機台、倒轉器材、健身球、 心率錶、韻律板、按摩機、床墊、按摩池、耳額溫槍、 脈搏傳輸器及手錶、互動健身系統 3-4 Accessories 配件 Stopwatch, Pedometer, Body fat analyzer,Yoga mat, Jump rope, Timer, Timepiece, Electronic meter, Ball rotating machine 計時器、計步器、體脂計、瑜珈墊、跳繩、計速器、運動錶、迴球器 3-5 Parts 零組件 Cork grip, EVA grip, Foam grip, Wheel cover, Tube stopper, Hook, Treadmill Roller, Motors, Electronic Control System, Fitness Computer System, Treadmill band, Running board, Treadmill computer 軟木握把、EVA握把、泡棉握把、輪蓋、管塞、掛勾、跑步機滾輪、 馬達、面板、儀表、跑步帶、跑步板、車錶 Fitness Equipment & Accessories 健身器材及 其附屬產品 P.98~142
16 2024 TSMA 4-1 Sports wear & shoes 運動服、運動鞋及配件 Sportswear, Waterproof jacket, Raincoat, Sports hat, Sports shocks, Headband, Glove, Sports shoe, Sports bag, Eurhythmic sportswear, Leather bag, Leather shoe, Fabric, Leather 運動服裝、防水夾克、雨衣、運動帽、運動襪、頭帶、手套、運動鞋、 運動袋、韻律服、皮包、皮鞋、布料、皮革 4-2 Support, brace, protector 各式護具 Helmet, Face guard, Chest/back protector, Neck Protector, Shoulder support, Elbow support, Wrist support, Back support, Knee support, Ankle support, Others 安全帽、面罩、防護背心、護頸、護肩、護肘、護腕、護背、護膝、 護踝、其他 4-3 Hiking, climbing, rock climbing, picnic and camping equipment 健行、登山、攀岩、野餐、露營設備 Gloves for rock climbing and horse riding, Hiking Pole, Climbing rope, Dining car, Barbecue grill, Folding table and chair, Luggage car, Sunshade, Vehicle cover, Cooler, Tent, Backpacks, Sleeping bag, Blanket, Cushion, Pillow, Hammock, Cot, Cart, Paddle, Portable Folding Solar kit, Compass, Clinometer, Magnifier 爬岩/騎馬手套、手杖、登山繩、餐車、烤肉架、摺疊桌椅、行李車、 遮陽蓬、汽車罩、冰桶、帳篷、背包、睡袋、涼被、靠墊、抱枕、吊床、 帆布床、手推車、划槳、光能電池、羅盤、指北針、角度儀、放大鏡 4-4 Bicycle & accessories 自行車及配件 Bicycle, Bicycle treadle, Lamp, Frame, Bike glove, Protective mirror, Front fork, Bicycle accessories 自行車、腳踏車、自行車腳踏、車燈、車架、自行車手套、防護鏡、 前叉、自行車配件 4-5 Fishing & hunting product 漁獵用品 Fish rod, Fish wear, Fish shoe, Fish line, Bait, Reel, Bow and arrow equipment, Leather hunting boot, Shooting product 釣魚桿、釣魚衣褲、釣魚鞋、釣魚線、魚餌、捲線器、弓箭器材、 皮獵靴、射擊產品 4-6 Textile belt, binder, nylon rope 織帶、束腹帶、尼龍繩等 Textile belt, Stick buckle belt, Binder, Stovepipe clothe, Zipper, Water-ski rope, Nylon rope, Safety net, Therapeutic belt, Cold/ Hot Gel Pack, Ice/ Hot Bag, Air/ Gel Cushion, Buckle 織帶、粘扣帶、束腹帶、塑身衣、拉鍊、滑水繩、尼龍繩、安全網、 醫療用治療帶、冷熱敷墊(袋)、充氣 / 凝膠坐墊、扣具 Sports Wear & Outdoor Sports 野外休閒及 一般運動裝備 P.144~180
17 Taiwan Sporting Goods Manufacturers Association 4-7 Children toy, baby carriage, sunglass 玩具、娃娃車、太陽眼鏡等 Baby carriage (children bikes), Children toy, Stuff product, Children educational toy, Sunglass, Telescope 娃娃車、兒童玩具用品、填充用品、幼教玩具用品、太陽眼鏡、望遠鏡 4-8 Track & field equipment 田徑設備 Starting block, Relay baton, Hurdle, Crossbart, Disk, Line maker 起跑架、接力棒、高低跨欄、跳高架、鐵餅、劃線機 4-9 Others 其他設備 Frisbee, Kite, Hula Hoop, Cushion material & mat, Carry cart, Choukball goal, Tennis-ball system, Volleyball system, Baseball protector system, Croquet, Wood-ball equipment 飛盤、風箏、呼拉圈、墊具類產品、手推車、巧固球門、網球柱、 排球柱、棒球護網框、木槌球、木球球具設備 5-1 Inflatable Ball 充氣球 Basketball, Volleyball, Soccer ball, Football, Handball, Rugby footballs, Dodge ball 籃球、排球、足球、美式足球、手球、橄欖球、躲避球 5-2 Other inflatable Ball 其他充氣球 Water polo ball, Fitness ball, Drop ball, Playground ball, Toy ball and other inflatable ball 水球、韻律球、吊球、草地球、玩具用球 5-3 Inflating needle, inflating pump 球針、打氣筒等 Inflating needle, Inflating pump, Tennis ring, Butyl bladder for sports balls, Other accessories 球針、打氣筒、圈網球(橡膠圈)、球用內胎等、球類其他配件 5-4 Sports nets 運動網 Tennis Net, Volleyball Net, Badminton Net, Table tennis net, Soccer net, Golf practice net, Basketball net 網球網、排球網、羽球網、桌球網、足球網、高爾夫球練習網、籃球網 5-5 Others 其他相關用品 Basketball goal, Basketball frame, Aluminum-alloy basketball stand, Winder, Ball carry cart 籃球板、籃球框等、鋁合金籃球架、球網捲線器、球車 Sports Wear & Outdoor Sports 野外休閒及 一般運動裝備 P.144~180 Sports Balls & Sports Nets 各種球類及運動網 P.182~193
18 2024 TSMA 6-1 Diving & swimming equipment 潛水及泳具設備 Mask, Snorkel, Fin, Slipper, Life vest, Knife, Torch, Regulator, Wetsuit, Diving boots, Diving glove, Swim goggle, Swim cap, Earplug, Swimsuit, Aqua shoe 潛水鏡、呼吸管、蛙鞋、便鞋、救生衣、潛用小刀、手電筒、 潛水用校時器、潛水衣、潛水鞋、潛水手套、泳鏡、泳帽、耳塞、 泳衣、水鞋 6-2 Surfing accessories 衝浪配件 Surfboard, Surfing sportswear, Body board, Wakeboard, Kiteboard, Sailboard, Sailboat,Yacht 衝浪板、衝浪衣褲、趴板、滑水板、風箏浪板、風浪板、帆船、遊艇 6-3 Other water sports equipment 水上配備 Inflatable air mattress, Air cushion, Rubber boat, Float 充氣床、空氣墊、橡膠船、浮具、水中辨位器 7-1 Land sports equipment 陸上運動用品 Roller skate, Ice skate, Inline skate, Skateboard, Scooter, Snake board 溜冰鞋、冰刀鞋、直排溜冰鞋、直排輪鞋、滑板、滑板車、蛇板 7-2 Snow sports equipment 雪地運動用品 Snowboard, Snowboard binding, Ski pole, Ski bag, Snowboard glove, Sports goggle, Ski wear, Ski boots,Feather clothes 滑雪板、滑雪板連接器、滑雪桿、滑雪袋、禦寒手套、運動護目鏡、 雪衣、雪鞋、羽毛衣 7-3 Hockey equipment 曲棍球用品 Hockey disk, Hockey stick, Hockey glove, Hockey bag, Hockey sportswear 曲棍球、曲棍球桿、曲棍手套、曲棍球袋、曲棍球衣褲 Water Sports Equipment 水上及潛水產品 P.196~207 Winter Sports & Skates 溜冰鞋及冬季運動用品 P.210~220
19 Taiwan Sporting Goods Manufacturers Association 8-1 Indoor sports 室內休閒運動 Billiard table, Billiard cue, Billiard ball, Soccer table, Table tennis, Table tennis table, Table tennis racquet, Table tennis machine, Table tennis equipment, Dart, Dartboard 撞球台、撞球桿、撞球、足球台、桌球、桌球台、桌球拍、發球器、 桌球設備、飛鏢、飛鏢靶 8-2 Chinese traditional Wushu supplies 中國傳統武藝用品及其他 Boxing equipment, Wrestling equipment, Martial arts products, Treasured knife, Treasured sword, Karate wear, Judo wear, Kickboxing wear, Kendo bogus 拳擊用品、角力設備、中國傳統武藝、寶刀、寶劍、空手道服、 柔道衣、跆拳道衣、劍道用品 8-3 Bowling equipment 保齡球類產品 Bowling ball, Bowling pin, Bowling shoes 保齡球、保齡球瓶、保齡球鞋 8-4 Recreation equipment, testing and inspection 休閒設備、公證及其他 Baffler / celotex, Children recreation equipment, PU runway, Swimming pool, Recreation equipment, Sporting goods related magazines, Testing and inspection, Outdoor fitness, Sitefurnishings 防音牆、兒童遊樂設施、PU跑道、游泳池、休閒設備、相關雜誌、 公證、戶外體能設施(體健設施)、運動場館設備 8-5 Sporting health maintenance supplies 運動用保健保養用品 (運動食品、運動用乳液及防曬用品、室內日曬機等產品) Indoor Sports & Accessories 其他一般運動用品及設備 P.222~231
20 2024 TSMA Index of TSMA Members by product category Sports Rackets & Accessories 87 Bonny Worldwide Limited 86 Cluch Enterprise Co., Ltd. 86 High Cedar Enterprise Co., Ltd. 89 Kyuyuu Sports Equipment Co., Ltd. 87 Long Power Leather Co., Ltd. 88 Ming Hsing Leather Co., Ltd. 88 Topkey Corporation 89 Trump Sports Co., Ltd. Golf Equipment & Accessories 93 Duma Bear Sports Co., Ltd. 96 Fu Sheng Industrial Co., Ltd. 96 Long Way Enterprise Co., Ltd. 95 Scanna Co., Ltd. 95 Sports World Enterprise Co., Ltd. 94 Sunshine Plus Ltd. 93 Tsky Co., Ltd. 94 U-Known Composite Limited Fitness Equipment & Accessories 117 Alatech Technology Limited 113 Alexandave Industries Co., Ltd. 124 Azuni International Co., Ltd. 123 B.green Technology Co., Ltd. 107 Boffin Enterprise Co., Ltd. 129 Chanson Sporting Goods Co., Ltd. 108 Cherng Year Enterprise Co., Ltd. 121 Chi Hua Fitness Co., Ltd. 132 Cionlli Industrial Co., Ltd. 122 Co-Union Industry Co., Ltd. 142 Crowntec Fitness Mfg. Ltd. 113 Cyling & Health Tech Industry R&D Center 130 Direction Technology Co., Ltd. 128 Dyaco International Inc. 104 Ejektechnology Co., Ltd. 139 Electronic Gear Industry Inc. 111 Entire Sport International Corp. 104 Eva Foam Industry Co., Ltd. 140 Eva-Glory Industrial Co., Ltd. 137 Fine Fitness Industry Co., Ltd. 136 Footwear & RecreationTechnology Research Institute 133 Gee Hoo Fitec Corp. 124 Haouse Sports Cycle Co., Ltd. 135 Healthstream Taiwan Inc. 119 Helatec Industry Co., Ltd. 110 Hermes Clues Industries Co., Ltd. 115 Hihi Life International Co., Ltd. 141 Hsiang Neng Dc Micro Motor Manufacturing Corp. 131 Hsin Lung Accessories Co., Ltd. 139 Jih Kao Enterprise Co., Ltd. 141 Johnson Health Tech. Co., Ltd. 133 Joong Chenn Industry Co., Ltd. 120 Jui Li Enterprise Co., Ltd. 105 Kawa Steel Industrial Ltd. 111 Kenny-Joyce Co., Ltd. 138 Kiddygarden Products Corp. 134 King I Tech Corporation 116 Kyvas International Co., Ltd. 125 Lee Chyun Enterprise Co., Ltd.
21 Taiwan Sporting Goods Manufacturers Association 117 Lifegear Taiwan Ltd. 119 Long Train Enterprise Co., Ltd. 127 Luna Tie Enterprise Co., Ltd. 112 Master Dragon Development Ltd. 108 Metal Industries Research and Development Centre 114 Mildstar International Inc. 109 Ming Train Ltd. 120 New-Green Aluminium Co., Ltd. 118 Pro-Supra International Corp. 121 Qs Control Corp. 123 Real Locks & Security Co., Ltd. 138 Ren-E Sport Goods Co., Ltd. 125 Rhymebus Corporation 126 Royaly International Co., Ltd. 132 Shaan Jeen Enterprise Co., Ltd. 137 Shuang Rong Shing Technology Co., Ltd. 118 Sing Bright International Ltd. 116 Solex Industries Inc. 134 Solid Focus Industrial Co., Ltd. 114 Sports Rite Co., Ltd. 115 Stingray Int’l Ltd. 126 Strength Master Fitness Tech Co., Ltd. 129 Sun Shine Rubber Co., Ltd. 136 Superweigh Enterprise Co., Ltd. 109 T. K. Chin Company Ltd. 110 The One Fitness Co., Ltd. 107 Toptrans Company Ltd. 128 Turdan Industry Co., Ltd. 112 Tuv Rheinland Taiwan Ltd. 135 Ucheer Health Tech Co., Ltd. 106 Uniigym Co.,Ltd. 105 U-Tian Co., Ltd. 122 Wheelstone Enterprise Co., Ltd. 106 Xebex Inc. 131 Yi Lun Enterprise Co., Ltd. 140 Yih An Co., Ltd. 130 Ying Lin Machine Industrial Co., Ltd. 127 Ying Uan Enterprise Co., Ltd. 142 Young Ming International Sports Wear & Outdoor Sports 155 B-Link Sports Int’l Corp. 161 Chief Guard Co., Ltd. 162 Chuan Ching Mechanical Industrial Co., Ltd. 169 Comax Sporting Goods Co., Ltd. 176 Cyy Sporting Goods Co., Ltd. 170 Danken Enterprise Co., Ltd. 153 Der Wei Textile Co., Ltd. 173 Dung Qun Industrial Co., Ltd. 177 Echowell Electronic Co., Ltd. 159 Emax Accessories Co., Ltd. 156 Eusebio Sporting Co., Ltd. 149 Evergreat Optical Industrial Co., Ltd. 175 Excellence Sporting Goods Co., Ltd. 150 Exustar Enterprise Co., Ltd. 169 Fortune Sports Co., Ltd. 151 Funcenter Sports Industrial Co., Ltd. 177 Gallant Industries Co., Ltd. 180 Gang Liann Enterprise Co., Ltd. 163 Giantec Design Co., Ltd.
22 2024 TSMA 半頁索引 150 Global Action Inc. 167 Golfcel Industrial Co., Ltd. 151 Grand Amos Products Co., Ltd. 161 Great Yo Co., Ltd. 174 Ho Cheng Sports Mfg. Co., Ltd. 159 Horsing Enterprises Co., Ltd. 158 Hty Sports Co., Ltd. 164 I-Ming Sanitary Materials Co., Ltd. 164 Jia Hao Plastics Factory Co., Ltd. 178 / 179 Long Way Enterprise Co., Ltd. 154 Mec Addheat Co., Ltd. 174 Metolia Bags Mfg. Corp. 153 Microlite Industrial Co., Ltd. 168 Mien Industrial Corp. 179 Minson Integration, Inc. 163 Nifco Taiwan Corporation 152 Owl Enterprise Co., Ltd. 158 Pan Taiwan Enterprise Co., Ltd. 156 Phelgard Products Inc. 168 Plus Meditech Co., Ltd. 166 R&R Medical Corporation Ltd. 148 Sabrina Fashion Industrial Corp. 165 San Fang Chemical Industry Co., Ltd. 155 Santanyx Enterprise Co., Ltd. 152 Sea Long Trading Co., Ltd. 166 Shyr Sheng Enterprise Co., Ltd. 160 Sinox Company Ltd. 162 Special Protectors Co., Ltd. 178 Sportsman Corporation 148 Success Sports & Stationery Corp. 157 Sun Grace Sports Co., Ltd. 170 Ta Lai Sporting Goods Enterprises Co., Ltd. 172 Taiwan Supporter Corp. 172 Taka Sporting Goods Inc. 165 Tbs Group Corporation 157 Toptowel Co., Ltd. 167 Unique Product & Design Co., Ltd. 149 Vanbestco Ltd. 160 Venous Eyewear Co., Ltd. 175 Victor Rackets Industrial Corporation 171 Well Mart Merit Co., Ltd. 154 Wellpower Sporting Goods Co., Ltd. 176 Winboss Industrial Co., Ltd. 173 Wiselink Co., Ltd. 171 Young Chief Industrial Co., Ltd. Sports Balls And Sports Nets 188 Advanced Rubber-Tech Trading Co., Ltd. 189 C.s.g. (Taiwan) Ltd. 191 Chuang Yii Enterprise Co., Ltd. 193 Continental Chemical Industries Co., Ltd. 188 Cortina Global Corporation 192 Holy Hoe Enterprise Co., Ltd. 190 Jiao Hsiung Industry Corp. 189 Kih Chuan Industrial Co., Ltd. 191 Sporting King Co., Ltd. 190 Taiwan Butyl Co., Ltd. 192 Tung Shrim Enterprise Co., Ltd. 193 Yuan Chi Sports Enterprise Co., Ltd. Water Sports Equipment 206 Eradiate Enterprise Co., Ltd. 202 Eyeline Industries Co., Ltd. 199 Eyeline International Sports Ltd. 205 Kama Corp. Ltd. 201 Kung Cheng Plastics Co., Ltd. 203 Luenn Duenn Industrial Corp. 204 Pacific Eagle Enterprise Co., Ltd.
23 Taiwan Sporting Goods Manufacturers Association 半頁索引 207 Playmaker Co., Ltd. 202 Saeko Sports Co., Ltd. 200 Sonal Industries Co., Ltd. 204 Sun Own Industrial Co., Ltd. 206 Sunny Industrial Engineering Co., Ltd. 199 Voll Will Enterprise Co., Ltd. 203 Wever Co., Ltd. 201 Yosem ( Sixty Nine ) Int’l Co., Ltd. 205 Yuong Cheng Diving And Swimming Prod. Co., Ltd. 200 Yupin Sports Co., Ltd. Winter Sports & Skates 217 Evergreat Safety Worldwide Corp. 219 Freesport Corp. 219 Fuko Inc. 218 Golden Mast Enterprise Co., Ltd. 220 Good-Men Associates Inc. 220 Regal Enterprise Co., Ltd. 217 Stateline International Co., Ltd. 218 Tyfuyu Enterprise Co., Ltd. Indoor Sports & Accessories 227 David Leading Industry Co., Ltd. 225 G.C. Sport Enterprise Co., Ltd. 228 Hungjwu Enterprise Co., Ltd. 225 K.S.S. Enterprise Co., Ltd. 226 Kaven Company Limited 224 Kiddie’s Paradise Inc. 229 Kong Min Industrial Co., Ltd. 229 L.T.K. Sporting Goods Co., Ltd. 226 Nimatsu Taiwan Corp. 213 / 227 Solex Industries Inc. 228 Teh-Jou Science & Technology Co., Ltd. 224 Ya-Chiang Enterprise Co. 231 Infotrade Media Co., Ltd. 230 Intertek Testing Services Taiwan Ltd. 230 Munich International Trade Inc. 231 Sgs Taiwan Ltd. S-Team 237 Chyuan Sheng Plywood Co., Ltd. 238 Direction Technology Co., Ltd. 233 Exustar Enterprise Co. Ltd. 233 Gee Hoo Fitec Corp. 237 Geotun Industry Co., Ltd. 235 Global Solution International Co., Ltd. 239 Healthstream Taiwan Inc. 240 Johnson Health Tech Co., Ltd. 236 J-Star Motor Industrial Co., Ltd. 238 King I Tech Corporation 234 Rhymebus Corporation 236 Shuang Rong Shing Technology Co., Ltd. 239 Solid Focus Industrial Co., Ltd. 234 Tbs Group Corporation 235 Ying Liang Health Tech. Co., Ltd.
24 2024 TSMA Mr. Jeff Chen President, Taiwan Sporting Goods Manufacturers Association (TSMA) 01 理事長序 With the opening of national borders and the easing of border restrictions, countries around the world are gradually moving towards the ‘post-pandemic era’ where coexistence with the virus is the norm. The global markets and economies, as seen, are slowly recovering. And the global sports industry is facing new challenges and opportunities. In this context, how should the sports industry in Taiwan transform itself to meet market demands and competitive pressures? According to McKinsey’s report (2022), it is predicted that the activity patterns of fitness consumers have shifted “from physical into virtual” and also formed an irreversible behavior trend. Digital technology has increased the fitness options to break free from time and space constraints, providing flexibility and ranges of choices through virtual forms such as networked fitness equipment, online live classes, fitness apps, and so on. At a short period of time, this development quickly reshapes the fitness industry’s landscape. Fitness activities are no longer divided into “traditional gyms” or “home gyms,” as physical fitness facilities will undergo significant integration with digital technology, evolving into a “hybrid model of the fitness industry,” becoming the new norm in the fitness industry. Technology significantly contributes to the transformation in the fitness industry, especially during the pandemic. Emerging models such as online training, home gyms, and virtual workouts have gained widespread popularity, indicating consumer demand for efficiency, immediacy, flexibility, and diversity. The fitness industry in Taiwan should catch up in this trend and enhance collaboration with the technology sector to develop more fitness technology products and services that align with market demands. This includes smart wearable devices, sports data analysis, personalized training programs, and more, to increase the added value and competitiveness
25 Taiwan Sporting Goods Manufacturers Association of the fitness industry. Sports technology is a cross-fields industry that encompasses knowledge and technology from various professions such as medicine, biology, electronics, and information technology. Taiwan’s fitness industry should leverage the advantages of its domestic IT industry, actively engage in international innovation collaborations, learn from advanced international researches and applications in sports technology, and simultaneously promote Taiwan’s achievements in sports technology to the global market. Furthermore, this shall upgrade market values and enhance international recognition as well as influences of the fitness industry in Taiwan. Facing the global aging population, the health of the elderly has already become an urgent issue for many governments. Moving with the advances of healthcare and technology, human lifespans are prolonging. Evidently, keeping muscle mass is an essential aspect to maintain physical functions in daily life. Designing exercise programs for the elderly can incorporate functional trainings to improve basic balance, coordination, muscle strength, and endurance, thus enhancing the quality of life for the elderly. In addition, modern people recognize how important to keep their quality of life and well-being, enjoy leisure, travel, and more, all of which underscore the significant business opportunities within the sports and health industry. “Made in Taiwan” is a brand with a rich history and cultural heritage, representing the hard work, innovation, quality, and service of the Taiwanese people. The sports industry in Taiwan should fully leverage the advantages of “Made in Taiwan” and emphasize the unique characteristics and differentiation of Taiwanese sports products and services. This could include a focus on user-friendly design, adherence to environmental standards, adaptability to diverse cultures, and so on. This will help better the brand image and trustworthiness of the Taiwanese sports industry, allowing the “Made by Taiwan” brand to shine brightly once again. At the same time, TSMA upholds the primary mission of service and industry promotion, advocating an all-people sporting culture. We strive to assist businesses in gradually transitioning to digital operations and upgrading their business models while facing a new norm of life during the pandemic. We are continuing to provide recommendations to the government, proposing policies that can enhance nationwide sports participation and promote proper physical activities for the elderly. This includes expanding the domestic market for sports equipment and tailoring initiatives to cater to various user demographics. Leveraging the characteristics of digital technology, we make efforts to assist the government in driving policies, cross-integrating sports industry platforms, aggregating vast amounts of cloud data, expanding business opportunities in exports, and promoting Taiwan’s image as a manufacturer of quality goods (MIT).
26 2024 TSMA 02 國貿署序 According to statistics from the Health Promotion Administration (HPA), the average life expectancy of people in Taiwan exceeds 80 years, but the number of unhealthy years is 8.4, during which those people may be bedridden, confined to wheelchairs, or require individual care, thereby causing a great deal of inconvenience. Thus, it is important to reduce the number of unhealthy years. The easiest and best way to accomplish this is for everyone to adopt an exercise routine that suits them from the time of their youth to retirement. Everyone can develop a good exercise regime by choosing appropriate sporting goods and equipment. Taiwan’s sporting goods industry boasts a complete industrial cluster and rich developmental experience. Ms. Cynthia Kiang Director General, International Trade Administration, Ministry of Economic Affairs ( TITA ), Taiwan R.O.C. Its high-end goods, such as outdoor products and fitness equipment are world-famous, while its excellent MIT product image is highly appreciated by foreign buyers. Moreover, with complete industrial supply chains, international buyers can make efficient procurements in Taiwan from finished products to components or from OEM to ODM to meet their specific needs. Therefore, we sincerely urge buyers to earnestly purchase high-quality MIT sporting goods because Taiwanese manufacturers are definitely their best business partners. “Taiwan Excellence” is a collaborative brand of Taiwan’s innovative and added-value products, of which Taiwan’s sporting goods are the most popular. Every year, the best products are selected and promoted
27 Taiwan Sporting Goods Manufacturers Association internationally; for example, through the World Baseball Classic (WBC), the Tour de Taiwan, Germany’s FIBO Global Fitness, and other internationally renowned events and exhibitions. Moreover, through live social podcasts, digital advertising, and other kinds of online/offline outreach, as well as through Taiwan’s outstanding sporting goods, we can jointly enhance the image of Taiwan’s industries. Thus, it is our hope that more sports and fitness enthusiasts will learn about and love Taiwan’s high-quality sporting goods. The Taiwan Sporting Goods Manufacturers Association (TSMA) is the most representative sporting goods association in Taiwan. It upholds the aim of providing service, promotes the image of manufacturing excellence in Taiwan, actively organizes delegations to participate in international exhibitions, and helps businesses expand sales abroad. Its results have been truly remarkable and worthy of recognition. Published regularly by the TSMA, the Sporting Goods Procurement Guide is the best way for domestic and foreign businesses to search for various channels for procuring sporting goods made in Taiwan. Since the Guide contains rich and detailed content about reputable Taiwanese brands, it can be called a “Treasure House of Brands” in Taiwan’s sporting goods industry. I believe the Guide will help create more business opportunities for industry stakeholders, while promoting Taiwan’s outstanding products throughout the world.
28 2024 TSMA 03 產發署 Mr. Ching-Chang Lien Director-General, Industrial Development Administration, Ministry of Economic Affairs, MOEA, Taiwan R.O.C. The integration of technology in the sports industry is reshaping the landscape of intelligent educational and recreational experiences As COVID-19 restrictions are lifted worldwide, the sporting goods industry is experiencing significant growth driven by the maturity of digital technology applications and the development of sports leagues. According to a Statista survey, the total global revenue of the sporting good market is projected to reach $160.9 billion in 2023, with a projected compound annual growth rate (CAGR) of 6.02% from 2023 to 2028. Over the past year, the global sporting goods industry’s revenue has been affected by inventory adjustments at the retail level. However, the enthusiasm for sports remains unabated, and with major events such as the 2023 Chengdu WUG, the 2024 Hangzhou Asian Games, and the Paris Olympics on the horizon, channel inventories are gradually being depleted. The sports goods industry is expected to gradually recover to pre-pandemic growth levels in the fourth quarter of 2023.
29 Taiwan Sporting Goods Manufacturers Association Global lifestyles, national fitness habits, and consumer demands are constantly evolving. The pandemic accelerated industry transformation with the introduction of new technologies and facility types, leading the sports goods industry towards diversification and targeting specific demographics. The establishment of independent clubs and studios has also fragmented the market for chain fitness clubs, emphasizing “depth” or “specialization”. This trend has propelled the growth of smaller-scale fitness models and ushered in a new wave of “wellness industry” trends such as indoor fat reduction and preventive medicine, expanding opportunities within the industry. Ministry of Finance statistics indicate that the number of sports-related businesses has steadily increased from 2,511 in 2017 to 5,482 in 2022. Notably, businesses in the “Other Sports Services” category have more than doubled, indicating that more information and technology service providers are entering the fitness sector, creating new lifestyle experiences. Moreover, the ongoing focus on industry digitization is a key driver of development. According to research by Spherical Insights & Consulting, the global sports technology market was valued at $201.3 billion in 2022 and is projected to reach $763.9 billion by 2032, with a CAGR of 14.27%. The integration of technology sports events and the continuous innovation of sports-tech products and platforms are key drivers of growth in the global sports technology market. Both online and offline sports-related activities are witnessing significant investments in areas such as data analytics for sports, sports performance monitoring, virtual reality applications, and sports wearables, all of which are contributing to the expansion of the global sports technology market. For example, several national sports centers have already integrated smart technology, establishing facilities such as intelligent badminton courts, futuristic baseball halls, solar-powered sports mats, VRBOX virtual shooting ranges, immersive smart spin bikes, and indoor golf simulators, among various other technological equipment. Such innovations are providing the public with fresh and exciting sports experiences. Sports goods industry players are continually pushing to integrate IoT with key technologies such as
30 2024 TSMA AI, multisensory biomechanical sensing, AI-guided virtual coaching, and wearable motion detection. These advancements are accelerating the development of Taiwan’s sports technology industry. Taiwan possesses a well-established sports industry supply chain, and many companies serve as contract manufacturers for internationally renowned sports technology firms. These factors make Taiwan an ideal hub for development at the intersection between sports and technology. In recent years, the Industrial Development Administration (IDA) of the Ministry of Economic Affairs (MOEA) has been actively promoting various initiatives to encourage the development of the “Sports X Technology” industry. They are assisting businesses in implementing smart manufacturing and digital transformation solutions, enhancing their capacity to support sports science, and fostering capabilities that align with global standards and trends. Furthermore, in response to the requirements of international brand manufacturers and the initiation of the Carbon Border Adjustment Mechanism (CBAM), carbon reduction has become a critical issue for all export industries. To assist businesses in meeting the growing demands of international net-zero emissions trends and supply chain requirements, the IDA has established the industrial energy saving and carbon reduction information website for the promotion of carbon reduction initiatives. Through collaborative efforts between the government and industry, the goal is to create a new era of intel l igent enter tainment and leisure by 2030 - “Sports Everywhere”. This initiative aims to help Taiwan’s sporting goods industry forge new frontiers in global competition. https://www.freepik.com/
31 Taiwan Sporting Goods Manufacturers Association Mr. Simon Wang President & CEO, Taiwan External Trade Development Council (TAITRA) 04 貿協 Taiwan Sporting Goods Manufacturers Association (TSMA) has a long-standing history, dating back 51 years. Its publication, the TSMA Yearbook, has a history of over 40 years. This longevity is mirrored in the collaboration between TAITRA and TSMA in organizing TaiSPO, a major trade show for the sporting goods industry, for nearly 50 years. Together, these organizations have strived to advance Taiwan's sporting goods industry. I am honored to be invited to write the prologue for the TSMA Yearbook once again. In recent years, the global sports goods market has experienced a slight decline due to rising inflation and economic slowdown. However, with the increasing popularity of leisure and health activities, the growing population of female athletes, and the upcoming major international sports events such as the Olympics in 2024, market demand is expected to rebound. According to the research firm Research Reports World, the compound annual growth rate of the global sporting goods industry is projected to reach 6.4% from 2022 to 2027. To help Taiwanese sports goods suppliers seize these business opportunities, the 49th edition of TaiSPO will be held from March 6th to 9th in 2024. The exhibition will be showcased under three major themes: "Vibrant Health Community," "Outdoor Lifestyle Enjoyment," and "New Dimensions in Sports Competition." It is expected to attract over 1,200 professional buyers from 61 countries, demonstrating the continuous improvement and competitiveness of Taiwan's sports goods industry. Congratulations on the successful publication of the TSMA Yearbook. I look forward to seeing the Taiwan sporting goods industry reach new heights under the guidance of TSMA in the years to come.
32 2024 TSMA 1. WFSGI Mrs. Emma P. (Mason) Zwiebler President & CEO, The World Federation of the Sporting Goods Industry wfsgi.org ‘Unite and support the global sporting goods industry to ensure a healthier, more active planet for all’ That is the purpose of the World Federation of the Sporting Goods Industry (WFSGI) and it a great honour to address TSMA members for the first time as the Interim CEO. Having dedicated five and a half years to WFSGI, it’s a privilege to now lead the WFSGI team, and to drive our collective purpose forward on behalf of our members. WFSGI proudly represents over 70% of the global sporting industry, including TSMA. With a powerful platform and a passionate industry, we have a responsibility to get behind the most pressing issues for our members and drive positive change. The past few months have been dedicated to working with the team and our Board on finalising our new Strategic Plan, our roadmap to be unveiled to member companies at our General Assembly at ISPO Munich in November 2023. We will be focussing on addressing the key global issues for our members, and actively collaborating to find solutions.
33 Taiwan Sporting Goods Manufacturers Association The Strategic Plan identifies, amongst others, four key priorities for the federation: 1. To increase levels of physical activity via the implementation of our MOU with the World Health Organisation. 2. To partner to support our members reduce their impact on the planet. 3. To further strengthen the industry voice in the Olympic movement and with priority International Sport Federations. 4. To build on our work to facilitate and promote free and fair trade. As a former professional-athlete, I’m proud to lead an organisation that prioritises physical activity. The benefits are clear, ranging from preventing diseases to enhancing well-being and mental health. However, the current global statistics are alarming, with over a quarter of adults insufficiently active and the next generation marking the lowest activity levels in history. And this is not just a health issue. It’s business. Without action, these inactivity statistics will impact the future growth of our industry. Together, we will build on our historic MOU with the World Health Organization to get the world moving more. We look forward to continuing to work with TSMA as we move into 2024 and begin implementing our new Strategic Plan. We thank TSMA for their ongoing support and partnership as a valued WFSGI member. Our members’ support will be the driving force for our collective success.
34 2024 TSMA 2. SFIA State of the American Industry After a record-breaking revenue industry sales growth of 15.8% in 2021, it was inevitable that performance could not be matched in 2022. But the 4.3% growth this year in the sales of sports, fitness, outdoor and active athletic apparel, footwear, and equipment still represents the second largest percentage increase our industry has recorded since 2010. That is good news, driven clearly by the most positive takeaway of SFIA’s sports participation analysis: the number of physically active Americans grew for the fifth consecutive year, both at the total and CORE measurement levels, with 77.6% of all Americans reporting taking part in one of the 124 sports and fitness activities that SFIA monitors throughout the year. This is a remarkable fact given the absolute roller coaster/disruption of routines, habits, and lifestyles our country has experienced since 2018. Fundamentally, this trend reflects a demonstrable uptick in the awareness Americans have today for the physical, mental, and social benefits of a physical activity. At the same time, supply chain hangover, rapidly rising inflation, and the looming threat of recession made for a complicated operational year for many companies Mr. Tom Cove President & CEO, Sports & Fitness Industry Association (SFIA)
35 Taiwan Sporting Goods Manufacturers Association and individuals. Three years of disruption, uncertainty, and inability to forecast will take its toll. While cumulative single numbers are instructive, the best insights come from analysis of the key factors influencing our business. Inflation had an overriding impact on our industry as well as the national economy, with rising costs of inputs throughout the supply chain increasing prices passed on to consumers. Too, consumers faced dramatic price increases in basic staples like gas and groceries. If not abated, this dynamic will adversely influence our consumers’ inclination to purchase our products, which generally are discretionary. Inventory was another huge story in 2022 as the pendulum shifted from supply chain shortages in 2021 to advanced orders, full production, and smoother deliveries in 2022. Inventory levels grew across the industry, with 67% of our responding companies reporting higher inventories in 2022. Individual company profitability trends show a mixed bag. 55.2% of companies said they increased profitability last year – second best showing since 2015 – while 28.4% experienced decreased profitability. The “decreased profitability” figure is higher than pre-pandemic levels. Last year was a difficult year to categorize. Sports and fitness companies continued to meet strong demand for their products and collectively realized healthy annual growth. At the same time, many SFIA member companies reflected high concern around uncertainties in the marketplace that lasted much longer than anyone anticipated at the beginning of 2022.
36 2024 TSMA Dr. Jochen M. Schaefer Legal Counsel The World Federation of the Sporting Goods Industry IMPORTANT TO KNOW: The New Forthcoming EU General Product Safety Regulation (“GPSR”) Will Raise the Bar to be in bold Compliance with EU Safety Standards Introduction: Taiwanese sporting goods manufacturers and exporters in particular TSMA member companies are very well known for their strive for excellence and high-quality products also in Europe in particular in the fitness equipment sector. The Taiwan S-Team Elite League initiative clearly demonstrates this. High-quality goes hand-in-hand with product safety and warranting product safety is an element which clearly differentiates internationally successful commercial operators from others trying to make a quick buck by attempting to sell products with inferior quality, which very frequently also are raising safety concerns. If you are engaged in business with Europe, you certainly do not want that your products are listed as being unsafe in the Safety Gate online portal (, the EU’s rapid alert system for dangerous nonfood products, like just one example out of one of many shown here: In this specific case the EU authorities ordered the withdrawal of the unsafe product from the market and recall measures to be taken by the European distributor to have such returned by the end-users if al-
37 Taiwan Sporting Goods Manufacturers Association ready sold. These are embarrassing, brand damaging and costly steps to be taken, which can be avoided by producing safe products only. My following 2024 contribution for TSMA is intended to answer some of the questions TSMA members may have about the GPSR, what it is by its very nature, what products will it cover, for whom and the supply chain it will have an impact and even more important how you as a business can prepare. What is the EU General Product Safety Regulation (“GPSR”), and why does it matter? The EU Commission defines the forthcoming GPSR (General Product Safety Regulation) as “a new key instrument in the EU product safety legal framework, replacing from December 13, 2024 onward the current General Product Safety Directive … It modernizes the general product safety framework and addresses the new challenges posed to product safety by the digitalization of our economies.” After nearly three years of intensive work on this new legislative tool, the GPSR was published in the EU’s Official Journal in May of this year. (see https://eur-lex.europa.eu/legal-content/EN/TXT/PDF/?uri=CELEX:52021PC0346 ) Since it is an EU Regulation, it will directly apply from December 2024 onward in all the 27 Member States of the European Economic Area without the need to be transposed into the national laws of those countries. Source: file:///C:/Users/Admin/Downloads/Notification_ A12_1532_17_en.pdf
38 2024 TSMA And in contrast to an EU Directive, a Regulation leaves no room for divergence by national legislators. December 2024 may seem a fairly long way off right now but given the very substantial impact the GPSR will have on the sporting goods sector – throughout the whole supply chain – Taiwanese manufacturers and exporters are well advised to get ready for the multiple new tasks and challenges the GPSR regulation will bring to the table. It consists of 50 articles, but it is not the sheer volume of the GPSR that counts, but its far-reaching contents. The following article is by no means meant to be exhaustive, but it highlights certain focal points of the new forthcoming Regulation and some of the major practical consequences it will have for sports brands, manufacturers, importers, distributors, and retailers. What Products are covered by the EU's GPSR? A prime objective of the new GPSR Regulation is to prevent European consumers from being exposed to health and safety risks when using consumer products under reasonably foreseeable conditions. So all consumer products on the EU markets are affected. However, products that are exclusively designed for professional use, but which have subsequently migrated to the consumer market are also covered by the GPSR. A practical example would be safety footwear or fitness equipment purchased by professional gyms, which will then be used by consumers for exercise and training purposes. Even secondhand products or products that have been repaired, reconditioned, or recycled and which reenter the supply chain in the course of commercial activity fall within the scope of the GPSR. This is unless a clear message is sent to the targeted consumer that such a product has been reworked. Who is affected by the EU's GPSR? The GPSR makes it clear that economic operators in the supply chain should have proportionate obligations in relation to their respective roles. This means that spheres and scopes of responsibilities and obligations need to be defined. A retailer, for instance, may not be required to examine whether certain product information provided by a manufacturer or importer is correct or not; while an EU distributor at wholesale level may well have such an obligation. Unsurprisingly, the most comprehensive obligations and corresponding liabilities are imposed on the manufacturers of consumer products. Article 9 of the contains 13 paragraphs alone outlining (in detail) the scope of such obligations. These range
39 Taiwan Sporting Goods Manufacturers Association from: • carrying out an internal risk analysis prior to placing the product on the market; • specific instruction and identification requirements; • constant product monitoring duties; • up to the obligation to take, in a timely fashion, corrective measures such as a product recall. The Commission provides a communication channel through its Safety Business Gateway and the publication of any incidents, which is fully accessible to consumers on its Safety Gate Portal (see https://ec.europa.eu/safety-gate-alerts/screen/webReport ). Article 10 of the GPSR defines the role, tasks and duties of authorized representatives, while Article 11 creates a set of extended obligations for importers. In addition, Article 12 stipulates the obligations of distributors such as retailers, who are e.g., required to immediately inform the manufacturer or importer of a certain product if they have reason to believe that it constitutes a dangerous health risk to consumers. All economic operators in the supply chain must fully cooperate with EU market surveillance authorities in the event of product safety-related incidents. In this context, it will become imperative to be well-documented. How does the EU's new GPSR define “health” and “safety,” and why does this matter? The EU legislators have adopted the very broad WHO definition of health, which is defined as “a state of complete physical, mental and social well-being and not merely the absence of disease or infirmity.” This terminology triggers a much broader liability of economic operators than is the case right now. When it comes to the assessment of whether a certain product is “safe” or not, the EU GPSR regulation again interprets “safety” in the broadest possible manner. What is emphasized is that all relevant aspects of a product need to be taken into consideration, which means: • the materials it is composed of; • its product features; • how the respective product is presented, and for which kind of consumers it is primarily geared for (in particular if it is intended to be used by children, older or disabled persons).
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