Table of Contents Table of Contents
Previous Page  93 / 404 Next Page
Information
Show Menu
Previous Page 93 / 404 Next Page
Page Background

93

Taiwan Sporting Goods Manufacturers Association

professionals without license or certificate. The most

common case is that manufacturers want to save

cost, they save materials or skip certain processed

section. There is no professionals to watch over the

whole producing process. It becomes common that

the products are found defective in India. In the sports

industry, numerous fitness centers hire trainers without

license. A great number of entrepreneurs promote sports

consultancy or weight-losing programs. Nevertheless,

they cannot demonstrate their professionalism. It

happens all the time that they open large fitness centers

but they cannot find professional trainers. Many owners

express that the current situations of the Indian fitness

market, it shall be the Indian government to establish

a certificate institute with public trust or to invite an

international fitness organization to issue the certificate

which should be another good solution.

The cost to establish a fitness

center on the early stage is too

high

Although the Indian Prime Minister, Mr. Narendra

Modi, promotes the development of health and

fitness industry. In his policies, there will be a number

of promising industries which include beauty, health

and sports and so on. The government will provide

comparative preference tariff. However, the sports

equipment market in India is mainly focus on the

consumption power of the middle and high class.

The high-end users only put eyes on home-use

equipment so their purchase items are rather limited.

The middle consumers would rather go to fitness

centers. The fitness centers on the early stage need

invest much more than beauty health enterprises.

Usually these fitness centers need to pay high rent

and fitness equipment. The number of professionals

are not sufficient. Comparatively, there are enough

professionals or experts in the beauty industry. Beauty

products have become daily supplies so they can

recover the cost rather fast.

According the investigations, the initial investment

to establish a fitness center in India shall be at least

100 billion Rupees above, that is, 150,000 US dollars.

In addition to the space, the unceasingly soaring rent

in India, the owner must afford to buy considerable

fitness equipment for normal operation. These are

the reasons which many investors hesitate. There are