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T a i w a n S p o r t i n g G o o d s M a n u f a c t u r e r s A s s o c i a t i o n
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Besides, the sporting and leisure market in Indonesia as an emerging country also develops very promptly.
According to the figures of Euromonitor, the compound growth rate of the fitness market value from 2012 to
2017 is around 11.0%. The estimated figure will reach 320 million US dollars in 2017. Based on the survey by
Plunkett Research, Ltd., an international research institute, it indicates that around the globe, the annual sports
and leisure market value is about 1,500 billion US dollars. Viewing the globe sporting community promoted by
many countries in the world, we see that health, healthcare and sports creates tremendous fashions. There is a
promising prospective of the global sports and health industry.
After going through the financial tsunami in the period of 2008 to 2014, the economics in the European,
American and other developed countries starts revitalizing. As expected, quatitive easing monetary policy will
been drawn out gradually. The first light of recovery seems appearing ahead for the global economics. However,
it is also shadowed by the Euro crisis caused by Greek debts. Now the Asian money depreciation impose impacts
on the shrinking global market. In face of the fierce global competition, how does the sporting industry make a
turn from the difficult situations to become successful and grasp the market business? Taiwanese manufacturers
shall use the time to re-enforce the basic production
capacity and improve the lean production of enterprises.
Practicing the models of Servitization in Manufacturing
and Differentiation in Services, our domestic enterprises
can strength their management ability. In order to
upgrade manufacturing capacity, our industry shall
know the new momentum and grab the opportunity.
Only then, they can turn the defeated into victory.
Meanwhile, making good use of industrial, governmental
and academic resources, we shall provide timely market
information and observations of global political and
economic shifting changes. Only with visions and insight,
we can grasp the opportunities and advantages. Thus,