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42

2017 Yearbook

2) Smart materials

Smart materials are materials with one or more properties

(e.g. mechanical, thermal, optical, or electromagnetic

properties) that can be varied in a predictable or

controllable way in response to external stimuli, such as,

for example, stress, temperature, moisture, pH and electric

or magnetic fields. Over the past decade sporting goods

and equipments have incorporated multiple examples

of use of these materials to achieve certain functional

properties. More and more these materials are also used

as lower cost sensors and actuators, providing new

opportunities in functional products for sports (apparel,

equipment,..). The classification of smart materials

includes:

• Piezoelectric materials

• Electrostrictive materials

• Magnetostrictive materials

• Rheological materials

• Thermoresponsive materials

• Electrochromic materials

• Fullerences

• Biomimetric materials

• Smart gels

Comfort

The need for comfort in sports practice can be seen to a

large extent in all categories and disciplines. This need is

directly related to the characteristics of the given sport

and the degree to which it is practiced. Sport demanding

intense and extended efforts, sports demanding

protection against the weather. The search for

comfort and wellness is not exclusive to athletes;

they are important factors for every consumer of

sports goods. The growing demand for improved

quality of life and enhanced performance suggest

that future consumers will expect even higher levels

of product comfort. Comfort is a very important

concept in sport, due to the great influence it has

on users during sports practice and in the buying

decision. Comfort has been identified as one of the

most important attributes in the purchasing decision

(Blackwell et al., 2006; Kaplan and Okur, 2008), as well

as their satisfaction before and after purchasing (Chae

et al., 2006). Even if a product has positive functional

aspects and increases the performance of the athlete,

it will not be bought unless it is comfortable.

Customization

Customization involves using technology to

accommodate the differences between individuals.

Customization allows individuals to benefit from a

product that specifically fits their needs in term of

sizing, modeling, etc as well as preferences, such as

color, design etc.

3D Printing

Over the last years 3D Printing has developed into a

common technology in

the design process and rapid

prototyping and for aerodynamic optimization

in

sports products. Companies have adapted 3D printing