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T a i w a n S p o r t i n g G o o d s M a n u f a c t u r e r s A s s o c i a t i o n
94
Study on Taiwan’s sports
promotion strategies
and its dynamic impacts
on national health care
By Tian-Syung Lan,
Professor & Dean, Department & Graduate Institute of Information Management,
Yu Da University of Science and Technology
Abstract
Population health is a major asset in a country as well as a key factor in raising the competition of a country. In Taiwan,
chronic illness and aged disability are accompanied with elderly society of the growing old population. Thus, the heavy
loads of health care and mental pressure are resulted to the family, society, and country. It is found in many existing
researches that regular athletics can boost the normal operation inside the human body to achieve the health benefit
in slowing becoming old and reducing getting disabled. In order to educate the entire population to maintain good
athletic habits, the government is actively propagating the athletic promotion policies in raising the awareness of sports
participation and health care. Through sturdy physique and capability, the external virus is defended. And, the medical or
health insurance budget can be reduced.
In this project, the System Dynamics (SD) is primarily introduced to construct the stock-flow diagram and the Vensim
software is utilized to simulate the dynamic situations from the system. The dynamic effect of health care for entire
population by athletic policy promotion and medical budget is proposed to be studied. The policy simulation results show
that the medium policy promotion can be improved by 55% and the entire population health can be improved by 5% in
two years.
The decision maker often find important to accurately judge among various policies in a short period of time. The proposed
dynamic simulation techniques can definitely be modified by actual environment as well as the interactions between