22 2026 TSMA Mr. Jeff Chen President, Taiwan Sporting Goods Manufacturers Association (TSMA) 01 理事長序 The current global economic landscape is undergoing dramatic changes, and Taiwan’s sports industry is facing unprecedented challenges and opportunities. Confronted with external pressures such as the shift in U.S. trade policy, reciprocal tariffs, exchange rate fluctuations, and stagflation, the industry must rethink its resilience and competitiveness. However, Taiwan, leveraging its outstanding manufacturing technology and innovation capabilities, continues to maintain steady growth in major markets including the U.S., Japan, and China. From January to October 2025, export value reached approximately 1.341 billion USD, with a year-on-year growth rate close to 5%, still demonstrating robust fundamental strength. To adapt to the changes in the global market, Taiwan’s sports industry actively promotes digital transformation and technology applications, integrating artificial intelligence, the Internet of Things, and big data to create personalized and intelligent sports products and services. According to projections, the global sports technology market will exceed 90.5 billion USD by 2032, with a compound annual growth rate of 15%, positioning Taiwan at the forefront of this wave of innovation.
RkJQdWJsaXNoZXIy MjIwMjA1